Content Marketing Specialist
Drive Interest & Engagement for Brands.
Content marketing specialists help create content, giving online browsers a reason to visit a site or engage with a brand.
This position typically requires a diverse set of skills, ranging from editorial strategy, copywriting, analytics and measurement, to directing and executing content creation.
This career has a better outlook than most jobs out there!
Created in 2016
Job outlook than other positions
*according to BLS.gov
See a Sample Syllabus
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4 hours Content Marketing Basics
By in large, content marketing is simply taking fundamental messages used to communicate your product or service and creatively sending them out to the masses.
Learn the basic tools of the trade for content marketing in this introductory course.
1 hour Content Repurposing
In this course, you’ll receive tips and tricks around taking existing content and putting a fresh spin on it by creating multiple pieces out of just one for marketing to different channels & buyers.
This course will help any marketer create customized content to drive the one-to-one conversation buyers demand without tremendous time investments.
1 hour Project Management for Marketering
This entry-level course introduces you to the Agile Scrum methodology and how you as a marketer can leverage it for your marketing campaigns.
PATH KEY TAKEAWAYS
Each of our courses, paths, and practicals are centered around six main topics. Increase your understanding of not just 1 marketing topics but multiple in a career path.