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Why MarTech Super Users Cause MarTech Churn

by Andrea Lechner-Becker on December 6, 2017 "We're cancelling our contract." Sincerely, CMO This is the second in a series of posts about my observations on ...
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Is Your Executive Sponsor Dead? Why Executive Training is Key to Reducing SaaS Churn

by Andrea Lechner-Becker on November 21, 2017 "We're cancelling our contract." Sincerely, CMO Before Six Bricks, I ran the consulting team at a consulting firm, LeadMD, ...
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Talent: The Investment You Can’t Afford to Ignore

by Andrea Lechner-Becker on June 14, 2017 Today's Talent-Based Workforce Imagine the US workforce in 1876. America was still a relatively young country at 100 years ...
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